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Oklahoma City Thunder: Worst Logo In The NBA?

By Tony Loedi

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The Oklahoma City Thunder have the worst logo in the NBA. Well, according to Grantland’s Zach Lowe they do. While it’s only one man’s opinion and as he points out, these things are always subjective, it’s a sentiment I’ve heard echoed in the past.

Even the hardest of hardcore fans would agree, the Thunder logo doesn’t have the same appeal as the iconic logos of the Bulls, Lakers and Celtics do.

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But the worst in the league?

Surely it’s not as bad as this …

Jul 21, 2015; Los Angeles, CA, USA; General view of the Los Angeles Clippers logo that will be unveiled during the 2015-16 season at press conference at Staples Center. Mandatory Credit: Kirby Lee-USA TODAY Sports
Jul 21, 2015; Los Angeles, CA, USA; General view of the Los Angeles Clippers logo that will be unveiled during the 2015-16 season at press conference at Staples Center. Mandatory Credit: Kirby Lee-USA TODAY Sports /

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No, it isn’t but that doesn’t mean it can’t be improved.

So What isn’t Good About It?

Besides the word written above the shield, the logo doesn’t look very Thunderous. Apparently we’re meant to think of storms and bison when we hear the name but neither are present. While the triangle shaped-shield looks cool, there isn’t anything relevant inside of it.

I’m glad they haven’t featured a Bison, that just doesn’t feel right to me, however it would be nice to see something other than a boring basketball inside of the shield.

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    • I’m not claiming to be an expert in the design field but I know what I like. And as mentioned earlier, I think the shield works well. So does incorporating OKC into the logo but the highlight for me are the colors. You can’t go wrong with blue, white and orange, it just works.

    While it isn’t perfect, there’s certainly a lot to like about it – there is for me anyway. And with some minor tweaking it could become a lot better. Adding a thunderbolt into the logo somewhere, preferably inside the shield replacing the basketball would be a welcome addition.

    Even if the logo were to stay the same, it wouldn’t be the end of the world, yet as stated in Zach Lowe’s piece the Thunder are open to making some minor changes.

    As long as they stay away from the bison, that’s cool with me.

    What do you guys think?

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