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The Best Ad For Every NBA Team

By Maxwell Ogden

TORONTO, ON - FEBRUARY 14: Larry Tanenbaum presents NBA Hall of Famer and Charlotte Hornets owner Michael Jordan a jersey signifying Charlotte as the host city for the 2017 All-Star game during the NBA All-Star Game 2016 at the Air Canada Centre on February 14, 2016 in Toronto, Ontario. (Photo by Vaughn Ridley/Getty Images)
TORONTO, ON - FEBRUARY 14: Larry Tanenbaum presents NBA Hall of Famer and Charlotte Hornets owner Michael Jordan a jersey signifying Charlotte as the host city for the 2017 All-Star game during the NBA All-Star Game 2016 at the Air Canada Centre on February 14, 2016 in Toronto, Ontario. (Photo by Vaughn Ridley/Getty Images) /
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The NBA will begin placing advertisements on jerseys in 2017-18. What is the best ad for every NBA team?

TORONTO, ON – FEBRUARY 14: Larry Tanenbaum presents NBA Hall of Famer and Charlotte Hornets owner Michael Jordan a jersey signifying Charlotte as the host city for the 2017 All-Star game during the NBA All-Star Game 2016 at the Air Canada Centre on February 14, 2016 in Toronto, Ontario. (Photo by Vaughn Ridley/Getty Images)
TORONTO, ON – FEBRUARY 14: Larry Tanenbaum presents NBA Hall of Famer and Charlotte Hornets owner Michael Jordan a jersey signifying Charlotte as the host city for the 2017 All-Star game during the NBA All-Star Game 2016 at the Air Canada Centre on February 14, 2016 in Toronto, Ontario. (Photo by Vaughn Ridley/Getty Images) /

Adam Silver and the owners are executing a change that could forever alter the way we look at the NBA. In a shocking development, the long rumored placement of corporate advertisements on in-game jerseys is no longer just a vision.

It’s only a, “Pilot program,” but the NBA will test the waters on the use of advertisements on jerseys in 2017-18. Per Darren Rovell of ESPN:

"“It’s my hope, independent of whatever additional revenues are generated through this patch program, that the greatest impact will be in this amplifying effect of companies choosing to associate directly with a team jersey, then going out and promoting that relationship to the largest market,” NBA commissioner Adam Silver said."

Not everyone has taken kindly to this news.

The good news for fans is that advertisements will not appear on the jerseys available for purchase. Instead, they’ll only appear on those worn by the players during games, thus following in the footsteps of many European basketball teams.

Per Rovell, the ads are expected to generate roughly $100 million in revenue for the NBA—a small number in comparison to the $7 billion revenue Silver projected for the 2017-18 season.

Regardless of how you may feel about this news, it’s going to happen. Thus, one must ask and answer the most important question of all.

Which advertisements would best fit the 30 NBA teams?

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